At The Tech Block, we have come across some of the most convoluted mobile advertising platforms offering their services to app developers. Even an advertising platform offering multiple features can suffer when its interface is a hassle to navigate through. In this respect, App Samurai, which is an assisted self -service platform, turns out to be absolutely phenomenal. It has the ability to self-identify mobile ad frauds and block them. It even keeps a track of your ranking enabling you to better engage with your audience.

Smart Design

It makes for some of the smartest algorithms employed to ensure a fraud-free experience. As a matter of fact, it is one platform that is absolutely a joy to navigate around, despite its complexity. From advertising to ad fraud detection, the App Samurai is one of the best mobile advertising platforms in the market today. The core reason for this is its transparency and versatility. Another reason for this is because of its advanced mobile ad fraud prevention capabilities.

Instant Results, Transparency and Insights

Run your mobile ad campaigns and see immediate results! This can be done via the portal on rankings and organic growth, which are recorded from the second you flip on the campaign switch.

This great feature in App Samurai helps the user see their standing in total transparency. This enables them to better assess their standing and what they must do in order to improve their rankings. There are always certain benefits associated with constantly improving your ranking. These mainly translate to better visibility and higher perceived reliability. This means that most audiences would see the app as reliable, especially when they are able to see it more easily as compared to its other variants and versions j.

App Store and Google Play Store Rankings

What we do know here is that App Store and Google Play rankings are based on the number of times an application was installed. App Samurai was set up by a very knowledgeable, technically proficient, intelligent, and practical team. The App Samurai team has extensive knowledge on a number of subjects that would pertain to in-store intelligence, user experience, and visibility of apps.

This is why App Samurai will help your mobile app hit app stores all around the world. This is what makes it possible for App Samurai to make your application appear in the top rankings. With App Samurai, you will achieve all this while incurring minimum media spend.

The Path Less Travelled By…

Your campaigns are carried out in a manner that would be a credit to your name, and not via some underhanded advertising technique. You will be able to reach users with lower turnovers and higher retention records. This enables you to record a higher engagement and data on consistent usage. This is an alternative to publishing or campaigning fraudulent mobile ads.

Setting up your own website is fairly simple. You do not need to be a technical genius to be able to do so. In this article, we will share some guidelines to help you set up your website.

Choosing niche for your website

First of all, you should determine the purpose of your website. Do you have a business and you are planning to set-up online site for it or do you want to start a website that you can monetise? You should then choose a niche or topic. You can pick a specific niche like movies, games, computer, health and fitness, and so on.

Doing your market and keyword research

Next, you should do a market research. You have to study how in-demand the niche you are pursuing and whether or not you will penetrate the market. If the competition is too tough and you see that it is hard to break in, then you can choose less a competitive field. Doing keyword research is also important so you will have an idea of the keywords that you need to target.

Buying domain name

Domain name of your website is very important so people can easily remember your site and so you can rank higher in search engines, meaning your site will appear when people search for it.However, there are already so many websites and choosing a domain name becomes more challenging. What you should do is combine keywords to come up with unique name. Keep it short and simple as much as possible. It is highly discouraged to add numbers in your domain name as it is harder to remember.

Choosing a reliable hosting site

You should also choose a reliable hosting site that will run your website. The hosting site that you will choose must have an easy to navigate control panel so you can launch and maintain the site in just few clicks. They should also have a 24/7 support team that you can contact in case you encounter some issues. Most importantly, the hosting site that you will choose must be fast.

Choosing theme and layout

It is advisable to go for standard layout that is familiar to visitors. This way, they will be able to have an easier time to navigate the site. You can design your own theme and execute preferred layout. However, if you are not the creative type then do not worry because you can use a website builder, which allows you to easily set up your site through drag and drop. There are also ready-made templates that you can use for your site.

Posting related and informative content

Finally, you should make sure to post informative content that are relevant to your niche. You need to come up with fresh content at least once or twice a week. You can use different types of content from articles, infographics, video and others.

Having your own website has many advantages. If you are running a small business, then having a website for your business can widen your reach – you will be able to target more audience and eventually increase your sales. It can also be the other way around; you can make a business out of your site.

South East Asia with loads of fascinating countries and incredible destinations. There are some great countries like Cambodia, India, Indonesia, Malaysia, Myanmar, Nepal, Singapore, South Korea, the Philippines, Taiwan, Thailand and Vietnam and more.  Get ready to discover this fascinating region and its endless attractions.

Owing to the increasing popularity, it is no surprise to a surge in the number of airlines and flights catering to SEA and its countries. Many tourists and travelers prefer booking AirAsia not just because of the great deals and saving they can enjoy as well as the wide range of destinations the airline caters to in SEA. It is always better to plan earlier and catch the best deals.

Why not have a look at some tips and information when booking your flight to South East Asia?

• With increased competition in the region and growing demand, the airline managers try to offer the best possible prices to their customers. However, with the costs rising and stakeholders demanding profits, it is not easy. Still, you can teach a couple of tricks to lay hands on those cheap airline flights.
• Buy airline tickets about two months in advance when you would still be able to grab attractive fares. Whether it is a flight to Singapore or Malaysia or Kuala Lumpur to Singapore, or to any other destinations within the SEA, the timing holds the key.
• For the more famous South East Asia Asian destinations like Taipei, Bangkok and Hong Kong, avoid long weekends and school holidays when it is the peak travel period. In these cases, it is best to book about three months in advance to get the best rate.
• Be flexible and adjusting with your travel plans. Adjust your travel dates and times to get the cheapest flights, and it can make a massive difference to the final costs of your holiday. Mid-day flight timings, as well as Tuesdays, Wednesdays, and Saturdays, are the cheapest days for flights.
• Use reliable search engines to browse and compare flights. Even some of the most popular airfare search engine like Skyscanner and ITA Software can miss out on the exclusive airline fares and the low-cost carriers’ fares from time to time.
• Avoid travel during the long weekends. Keep in mind that it may be the most convenient time for you to travel but it is also the same for many more passengers on the aircraft. So, the prices will be high and don’t expect the airline to pride cheap airfares during the weekends.
• Look for a combination of weekday and off-timing to get the best rates. This is essential for those wanting to fly out on weekends. Browse the airline flight booking sites on their range of timings and rates. Keep searching and comparing.
• If possible, do not go to traditional travel agencies. There is no doubt that they would make things easier for you and take care of the flight and bookings, especially if you have a complicated travel itinerary. However, things can turn out to be expensive in the end.
• Look for airlines on Facebook and Twitter. Sometimes, Airlines release expensive airfares and deals on flights to their loyal fans via social media sites. So, be active on social media and keep liking your favorite airline to SEA.

It is an art to look for cheap flights, and it takes time to develop this art. Many travels around the world take pride in their skills of combing the net and search engines for cheap airfares. And it is truly amazing how they are able to get fabulous deals all the time!

 

Before the advent of the technologies we use today, the world of trading looked very different. It’s only a few decades ago that the fate of multinationals depended on people being in the same room, shouting at each other across the floor. Traders were an elite, living very differently from other people, congregating in a handful of world cities to make deals. Today’s easily accessible, democratized marketplace is barely recognizable as the same thing. Anybody can be a trader now – but to succeed, you need to make the best of the tech available to you.

Stay up to speed

In trading, speed is of the essence, so you will need the fastest processor you can afford. You’ll need to keep your computer in good condition, free from the sort of viruses that sneakily use up processing power, and you’ll need to clean and defrag it regularly to ensure optimum performance. It’s a good idea to have more than one monitor so that you can use one for keeping track of key markets and the other for active work. Being able to get a lot of information quickly is essential if you want to stay ahead of your competitors (of course, there’s a limit to what you can mentally process, and that’s where the real difference lies).

A fast computer won’t help you without a fast internet connection, so make sure yours is good enough to do the job. In most parts of the country it no longer costs very much to get a connection that’s as fast as you can keep up with. Make sure it’s also reliable – you don’t want it falling over when you’re on the brink of securing an important deal.

Online resources

Successful trading isn’t just about making good use of the tech on your computer – it’s about what you access in the wider world. It’s vital to keep up with what’s happening in the world markets and good trading platforms will make that easier for you. The best Australian stockbrokers will help you balance your interests in the domestic markets with a broader picture which not only expands your trading options but helps you to anticipate domestic changes triggered by global economic factors.

You can complement the information you get from your broker by using the latest trading apps, whose flexibility is ideal when you want to keep track of specific stocks or market sectors. They have the additional advantage of being able to alert you to important market events when you’re out and about so that you can run home to get a clearer picture on your computer should you feel the need – although, as with any job, it will do you good to get away properly sometimes.

Even simple tech has its value. Use your phone and your social media accounts to keep track of breaking news and what’s happening around the world, which will give you the context you need to understand market shifts more quickly. That will help you to make better decisions when you trade and to maintain the edge you need.

Tech is all about innovation and entrepreneurship. These principles are key to digital marketing, too, so it is no wonder why the two field have much in common. One commonality is the revival of DIY that has emerged in recent years. This is especially true in the tech industry, where it is becoming increasingly common to focus on hands-on development rather than esoteric applications. DIY initiatives are taking over nearly every part of tech, but none has been more affected than web design. Web designers can attest that the industry is shifting its approach—and clients are leading the way.

The following are just a few of the reasons for this DIY revolution. Whether you are a communications strategist, web designer or tech consultant, you should be familiar with the ideas leading this shift forward. Consider the following and how these factors might impact the work that you do, too. You shouldn’t be surprised when DIY permeates your industry, too.

No Need to Outsource

Outsourcing has a number of benefits. When you outsource, you can enlist help from an expert, and you can free up the time you would have spent working on a particular task. Many people are resistant, though, and indeed it has both pros and cons. Many entrepreneurs are drawn to DIY tech methodologies, though, because it eliminates the need for outsourcing. For all of its benefits, outsourcing often does cost time and money, so buckling down on a DIY approach can be beneficial. You should carefully select what tasks you DIY, though—some are still best left to the pros.

Have Final Say

When you outsource—or surrender control over a task in any capacity—you give somebody else power over its results. Whether you are working on your company’s website or developing a new marketing strategy, relying on resources outside yourself can dilute the product you envision. When you take a deliberate DIY approach, though, you enjoy total control over the result of the project you are working on. You can have final say over its design, effect and functionality. If you are driven by a specific vision, as many tech innovators are, DIY allows you to make it happen.

Control Over Expense

DIY doesn’t just let you maintain final say over the results of your project. It also lets you control the budget that you set for the project. This is an important consideration for anybody in tech. Without a set budget, costs can easily swell and end up being more than a project is worth. Estimating costs is an important skill for any entrepreneur, but it is even better to be able to manage those costs. If you take a DIY approach and make your own website, for example, you know exactly how much time and resources will cost.

Learn New Skills

What entrepreneur doesn’t love learning new things? That’s why you are continually driven to innovate and create—you want to create new designs and resources to share. Honing in on a DIY approach can actually help you learn new skills. If you make your own website rather than outsourcing it, for example, the process might be challenging, but you are likely to have a whole new skill set by the time you are done. Developing a set of intersectional skills is one of the best assets a tech professional can have, and that’s what DIY offers.

These benefits demonstrate why DIY is making such a comeback across the communication and tech industries. Whether you are looking for ways to learn new professional skills or manage the costs of a project, implementing the principles of DIY might be the best way to accomplish your goals.

More time at work does not always equal greater productivity. So what can you do to make your office run smoother and more efficiently as a business owner?

It may seem like a self evident truth to say that spending more time at work will allow you to get more work done, but this is not always the case. An overworked employee is an unhappy employee, and therefore an unproductive and unenthused one. Rather than working harder, it is better to work smarter; incorporating new work practises to ensure your employees are able to get the most out of their working week, without taking constant overtime.

Here are a few of the most effective ways to make your office a more productive place to work in, courtesy of Syntax IT Support London.

Match tasks to skill level

Every employee will have different strengths and weaknesses. Some will be creative, gregarious, out of the box thinkers, and therefore better suited to pitching ideas and talking to clients, whereas others will be more diligent, logical analysers, and therefore brilliant at proofreading and constructing reports.

Assigning a task to an employee which is too difficult or too simple will de-motivate them (either by causing them stress or putting them on auto pilot), while giving them a task which does not suit their skill set may make them feel as though you do not appreciate what they have to offer. Next time you are assigning tasks, ask yourself who has the right skills for the job.

Communicate effectively

Sending a quick email is more efficient that a face to face conversation, right? Well, not always. Checking emails is one of the most time consuming activities for most office employees. It takes time to read it, craft a response, and wait for a reply. A five minute telephone call or face-to-face catch up could save a valuable chunk of the working day.

Keep your goals clear and focussed

Make sure the goals you set for your employees are SMART goals: specific, measurable, attainable, realistic and timely. Goals which are too vague, or not achievable, will confuse and frustrate your staff. Ensure that the targets you set match each of the SMART criteria, and if they don’t, consider how they can be tweaked for the benefit of your employees.

Don’t be afraid to delegate

Your company is your baby, and you want to make sure that everything goes right. There is nothing wrong with that, but getting involved in every tiny detail of your business’s running will waste everyone’s time. Don’t be afraid to delegate tasks to qualified employees, so that you can free yourself up for more important jobs, while giving your staff an opportunity to earn your trust and learn new skills that will benefit the company in the long term.

Provide feedback

Performance reviews are essential. How do you expect your employees to become more efficient if they don’t know they’re being inefficient in the first place? Keeping them updated on what they are excelling at and what areas they can improve on will make them more self aware and encourage growth. And feedback is not a one-way street. At the end of a review, ask them if there is anything they think you can do to make things easier for them, whether it’s giving them a little more creative freedom or more guidance or refresher training on certain tasks. This will lead to a culture of open dialogue, which can only be good for your business.

Introduce latest tech

If your tech is outdated, then it will impede productivity. This might sound obvious, but it is an area which is often overlooked, or else put off until it’s too late. If your employees are having to work around slow systems and constant crashes, then it doesn’t matter how good they are at their job; they will be less productive. Investing in new technology, like the cloud, or new printers, or replacing an old network, will help to sharpen your business’s competitive edge.